Alyssa is a hopeful designer and future thinker. Throughout her career, she has collaborated with exciting, innovative brands engaged in meaningful work, from online creators to Nike, to the United Nations (Canada), helping to move them from idea to compelling results. As Creative Director at Arcade, she works closely with the creative team to support overall creative direction, creative process, and strategy. As a Futurist, Alyssa works closely with the entire Arcade team creating an internal futures-thinking practice called Scan Club. This internal practice has helped our team future-proof strategies and is also available for marketers at large as a bi-weekly newsletter via Substack.