Thinkific, a Vancouver-based course creator platform, approached us with an idea: to build a standalone media brand that would deliver a flow of engaging content for early-stage creators and support the release of niche digital creator products.
  • Digital Strategy
  • Creative & Art Direction
  • Shoot Production
  • Photography
  • Videography
  • Social Media Management
  • Paid Social Campaigns
  • Email Marketing

We led social strategy and execution, generating ~30 original pieces of video content per month, growing the brand’s TikTok account to 85k followers, and building a weekly newsletter to over 100k subscribers.

We used a community-driven approach to build their first beta product in public, generating a waitlist of over 10,000 early adopters that turned into 25,000 users through the course of the beta.

We officially launched the first paid product at #2 on Product Hunt.

Work filed under The Leap:

Organic, low-fi video produced with our in-house social team for The Leap.

We led social strategy and execution, generating ~30 original pieces of video content per month, growing the brand’s TikTok account to 85k followers.

The Leap
/clients/the-leap
/case-studies/the-leap

Organic, low-fi video produced with our in-house social team for The Leap.

We led social strategy and execution, generating ~30 original pieces of video content per month, growing the brand’s TikTok account to 85k followers. 

The Leap
/clients/the-leap
/case-studies/the-leap
The Leap
/clients/the-leap
/case-studies/the-leap

Organic, low-fi video produced with our in-house social team for The Leap.

We led social strategy and execution, generating ~30 original pieces of video content per month, growing the brand’s TikTok account to 85k followers.

The Leap
/clients/the-leap
/case-studies/the-leap

Organic, low-fi video produced with our in-house social team for The Leap. Trend-based video tapping into the realities of being a marketer.

The Leap
/clients/the-leap
/case-studies/the-leap

Organic, low-fi video produced with our in-house social team for The Leap.

Trend-based video tapping into the realities of being a creator.

The Leap
/clients/the-leap
/case-studies/the-leap
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